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Punch Honors Dads with a Retro Father’s Day Release

Remember renting VHS tapes from a local video store and recording home videos on a bulky handheld camera? If not, check the internet.  Dads, fathers-in-law, and grandads surely remember those days. So Punch has channeled the home entertainment days of yore for this Father’s Day with some truly creative packaging. 

Punch Dad’s Home Movies cigar comes in a specially designed ten-count box that looks like a VHS tape with a sleeve, straight out of the 80s.

The 6 x 50 Toro($7.49) is produced HATSA in Honduras and is made with an Ecuadorian Habano wrapper, Nicaraguan Condega binder, and a three-region Nicaraguan filler blend featuring tobacco from Condega, Esteli, and Ometepe. 

“With the release of Punch Dad Bod for Father’s Day last year, we knew we were on to something,” Punch Brand Manager John Hakim said in a press release. “So we upped the ante this year with Dad’s Home Movies. It serves three purposes in one: It lets the dad in your life know how much you care, opens the door for you to rib him for being old, and gives you a chance to enjoy a great Punch cigar with him while he reminisces about the good old days.”

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