“More elegant, more modern, more delicate,” is how Kristoff owner Glen Case describes the direction of the visual rebranding of his brands to me.
It is very well done, the new brand identity is coherent and very appealing. It includes the cigar rings as well as the boxes and all types of packaging in the brand portfolio.
Second PCA News:
The Kristoff Signature Series PCA Exclusive 2025 (6 1/4 x 54), created just for retailers attending PCA.
Blend:
Wrapper: Mexico
Binder: Ecuador
Filler: Nicaragua