CAO is expanding its portfolio with the launch of Surplus by CAO, a trio of approachable cigars designed to deliver the brand’s craftsmanship at a competitive price point. Surplus is available in Shade, Maduro and Sweet.
“With Surplus by CAO, we wanted to create a cigar that gives more people the chance to experience our quality tobacco offerings,” said Cory Beardsley, Brand Manager. “Surplus brings our blending expertise to a price point that anyone can get behind, whatever your profile or smoking preferences.”
Surplus by CAO features a Dominican Olor filler, an Ecuadorian Sumatra binder, and wrappers sourced to suit each blend’s profile: a Honduran Connecticut for Shade, a Mexican San Andrés for Maduro and an Ecuadorian Sumatra for Sweet. Each blend is offered in three formats: Robusto, Toro, and Gigante, and is handcrafted in Honduras.
Surplus by CAO ships to retailers starting August 1. Cigars come in 25-count bundles for Shade and Maduro and 20-count bundles for Sweet. Suggested retail pricing ranges from $45.80 to $69.75 per bundle.