Habanos, S.A. presented this new vitola at the Welcome Evening held at Club Habana.
The new visual identity that modernizes the esthetics of Montecristo’s Open Line was also unveiled.
A drone show and performances by DJ Leo Milano, Circo de Cuba, Yarima Blanco, Yanet Valdés, Mónica Mesa, Máquina Perfecta and Vitrola Cuban Mix completed an evening hosted by Darianis Palenzuela.

The Club Habana was once again the setting for a great occasion to celebrate the Welcome Evening of the 23rd Habano Festival, which will be held until next Friday, March 3rd, in La Habana. It was dedicated to the renowned Habanos, S.A. brand, Montecristo, and the highlight of the evening, hosted by Darianis Palenzuela, was the launching of the new Montecristo Open Slam vitola (52 ring gauge x 142 mm length).

This new product, with an even format and unique dimensions within the brand’s portfolio will be part of the Línea Open, Montecristo’s oldest and one of the most appreciated and recognized by Habanos enthusiasts. And it is soon to hit the market in packs containing 20 Habanos.
It comes as an addition to the four vitolas – Eagle (54 ring gauge x 150 mm length), Regata (46 ring gauge x 135 mm length), Master (50 ring gauge x 124 mm length) and Junior (38 ring gauge x 110 mm length) – that are already part of a Línea originally conceived to satisfy those Habanos passionados who enjoy the pleasures of outdoor life.

But this was not the only novelty unveiled during this first special night of the 23rd Habano Festival. The more than 1,200 people in attendance saw a world premiere of the renewed image of the Línea Open, with reference to the logo and the bands, where the color green has greater prominence but the characteristic yellow of the Montecristo brand remains. Slam from Montecristo’s Línea Open will be the first vitola to incorporate this new visual identity. The rest of the Línea’s items will incorporate it as stock runs out.

In Switzerland, the Montecristo Open Slam will be available at La Casa del Habano on August 5, 2025, and at Habanos Specialist on August 12, 2025.