ATL Cigar Co. Cigars
ATL Cigar Co. is a Black-owned boutique cigar brand founded in 2020 by Leroy Lamar III, Janelle Lamar, and Peter Gross—three Atlanta, Georgia neighbors whose shared passion for cigars and community grew out of a neighborhood charity initiative called Prayer and Hot Dogs. Handcrafted in Estelí, Nicaragua, in partnership with Tabacalera Hernandez and Luciano Cigars S.A., each blend is deeply rooted in Atlanta’s culture and history. The core lineup includes the ATL Black in a dark Mexican San Andrés wrapper with Nicaraguan fillers for a bold, medium-to-full-bodied smoke; the ATL Magic with an Ecuadorian Connecticut wrapper delivering a smooth, mild-to-medium experience; the ATL Good Trouble—named for civil rights icon John Lewis—wrapped in Ecuadorian Habano over a dual Indonesian Sumatra and volcanic Ometepe binder with Nicaraguan fillers for medium-to-full complexity; and the ATL Wise Blood, a creamy Nicaraguan blend in an Ecuadorian Connecticut wrapper. Featured on multiple Top 10 Cigars of the Year lists and carried in over 200 premium retailers nationwide, ATL Cigar Co. delivers exceptional boutique quality, rich storytelling, and a commitment to community that sets it apart in the premium cigar world.


